Equilibrium: Jurnal Perbankan Syariah

Implemntasi Strategi Marketing Syariah Dalam Meningkatkan Loyalitas Nasbah di BMT AMB Cabang Praya

2025-11-15T22:06:55+00:00

This study was conducted to determine how sharia marketing strategies increase customer loyalty. This strategy is implemented by the leadership to all managers and what are the obstacles in implementing sharia marketing strategies in increasing customer loyalty at BMT AMB Syariah Praya Branch. In this study the author used qualitative research. The type of research used is field research. The data collected by the researcher includes primary data and secondary data. While the data sources were obtained through observation, interviews and documentation. The results of this study indicate that the strategies used to increase customer loyalty are using sharia marketing strategies, Shiddiq, prioritizing blessings, providing excellent service and being trustworthy in providing services to customers that are operated in accordance with Islamic provisions. BMT AMB Syariah Praya Branch has followed the concept implemented by the Prophet as a guide in carrying out its obligations to serve the community. The obstacles faced are: Lack of public trust, lack of public knowledge and the habit of people who are always easily incited by false news regarding the operations of BMT AMB Syariah Praya Branch.

Strategi Peningkatan Pelayanan Karyawan Terhadap Perkembangan Nasabah di BMT Patuh Beramal

2025-11-15T21:53:50+00:00

This study aims to examine how employee service improvement strategies relate to customer development and how BMT Patuh Beramal's efforts to improve its employee service. In this study, the author used a qualitative approach, namely field research. The type of research used was field research. The data collected by the researcher included primary and secondary data. Meanwhile, data sources were obtained through observation, interviews, and documentation. The results of this study indicate that BMT Patuh Beramal's employee service improvement strategies in providing services fall into two categories. Basic service strategies include employees on duty must be friendly, communicative, and always show their name tags. While the main service strategies include competence, trust and trustworthiness, contribution, honesty, excellent service, social and environmental care, and finally, innovation. The forms of efforts made by BMT Patuh Beramal employees to improve service to the number of customers are first, holding an Annual Members Meeting (RAT) activity which is held once a year; second, by sending employees to participate in training to improve employee resources.

Tingkat Pengetahuan Masyarakat Terhadap Produk Perbankan Syariah Di Dusun Lingsar Jati Desa Lingsar Kabupaten Lombok Barat

2025-11-15T22:00:20+00:00

This study was conducted to find out the level of public knowledge of Islamic banking products in Langgini Village, Bangkinang City, Kampar Regency, what factors determine the level of public knowledge of Islamic banking products in Lingsar Jati Hamlet, Lingsar Village, West Lombok Regency. The subjects of this study were the people in Lingsar Jati Hamlet, Lingsar Village. While the object was the level of public knowledge of Islamic banking products in Lingsar Jati Hamlet, Lingsar Village. The population in this study was the people of Lingsar Jati Hamlet, Lingsar Village aged 16 years and over, totaling 3500 people. While the sample the author took as many as 30 people with the sampling method was Accidental sampling, which is a sampling technique based on chance or random. Based on the research results, it can be concluded that the level of public knowledge regarding Islamic banking products in Lingsar Jati Hamlet, Lingsar Village is still low. Factors that influence the level of public knowledge regarding Islamic banking products are the lack of public awareness to recognize Islamic banks, the operational network of Islamic banks is still limited, and the lack of socialization from Islamic banks to the community.

Pengaruh Pembiayaan Mikro Bank Syariah Terhadap Perkembangan UMKM di Desa Bagu

2025-11-15T22:01:44+00:00

This study aims to determine the effect of Islamic bank microfinance on the development of MSMEs in Bagu Village. The research used quantitative research. The population of this study was 40 respondents. Data were collected using questionnaires, interviews, and documentation studies. While the data analysis technique used simple linear regression analysis assisted by SPSS software. Based on the results of the study, it shows that Islamic Microfinance has a significant effect on the development of MSMEs in Lingsar Village. Based on the results of the F test, the F count value> F table is 51.775> 3.24 with the hypothesis H0 rejected and Ha accepted with a significance of 0.000 <0.05, it can be concluded that the Islamic microfinance variable has a significant effect on the level of development of micro businesses in Bagu Village.

Resiko Pengambilan Akad Pembiayaan Murabahah Pada PT. BPRS PNM Patuh Beramal Vertais Mataram

2025-11-15T22:05:13+00:00

A sharia bank is a bank that uses Islamic sharia principles and conducts its business with sharia principles that refer to the Qur'an and Al-Hadith. This research was conducted at BPRS PNM Patuh Beramal Bertais to determine the risk of taking a murabahah financing contract at PT. BPRS PNM Patuh Beramal Bertais Mataram. In this study the author used qualitative research. The type of research used was field research. The data collected by the researcher included primary and secondary data. The results of this study indicate that the risk that occurs in murabahah financing at BPRS PNM Patuh Beramal Bertais Mataram is the risk of non-performing financing where this risk arises due to the failure of customers to fulfill their obligations.