Tingkat Pengetahuan Masyarakat Terhadap Produk Perbankan Syariah Di Dusun Lingsar Jati Desa Lingsar Kabupaten Lombok Barat

Abstract

This study was conducted to find out the level of public knowledge of Islamic banking products in Langgini Village, Bangkinang City, Kampar Regency, what factors determine the level of public knowledge of Islamic banking products in Lingsar Jati Hamlet, Lingsar Village, West Lombok Regency. The subjects of this study were the people in Lingsar Jati Hamlet, Lingsar Village. While the object was the level of public knowledge of Islamic banking products in Lingsar Jati Hamlet, Lingsar Village. The population in this study was the people of Lingsar Jati Hamlet, Lingsar Village aged 16 years and over, totaling 3500 people. While the sample the author took as many as 30 people with the sampling method was Accidental sampling, which is a sampling technique based on chance or random. Based on the research results, it can be concluded that the level of public knowledge regarding Islamic banking products in Lingsar Jati Hamlet, Lingsar Village is still low. Factors that influence the level of public knowledge regarding Islamic banking products are the lack of public awareness to recognize Islamic banks, the operational network of Islamic banks is still limited, and the lack of socialization from Islamic banks to the community.